| Low carbon energy strongly advocated, LED lighting popping. In building energy conservation and environmental protection of low carbon economy thinking, China is doing big semiconductor lighting industry cake. According to relevant organizations in China, by 2010, industrial output will be LED more than 15 million yuan, A 2008 output doubled, 2008 output about 700 million yuan.
China is the world's leading producer of lamps and lanterns and light source, but low-end products production, accounting for approximately 18% of global market share. In the industry chain, LED extension with LED chip piece about 70 percent of the profits, LED industry application accounted for about 10-20%, Leds encapsulation are less than 10%.
In the market, lighting, LED lighting permeability rapid expansion in the market price war brewing in 2010. However, due to the LED illumination lamps and lanterns and light separate subverts the traditional mode, and sales of high degree of custom, LED lighting manufacturers in cost pressures under tight, pocket if both deep enough, will not, quality products and competitive prices and fear fell out of the merged or market.
Really bright group manager ZhengJianWen thought, LED lighting market by 2010, set the evolution of war, especially the cost of the Lord put lighting products, including, field and the price will be the winner of the market, not blindly copying.
Due to the development of industrial supplies LED into mature, even the threshold is not high, therefore attract many manufacturers, forming small factory in the situation. However, unlike traditional lamps and lanterns has standardized specification, can reduce manufacturing cost, high degree of LED lighting customization, leading to low capacity utilization, In addition, the LED light source characteristics, which LED lighting lamps and lanterns and light bulb integration, heightening the sale of LED lamps and lanterns cost risk. On the other hand, the traditional lamps and lanterns of Philips (Philips brand companies), Osram (Osram) and GE also cater to the market situation, already scrambling or strategic alliances through vertical integration, the layout of occupation LED lighting market. Whether through the layers of exploitation or gross margin, small factory are not living space extrusion fate.
ZhengJianWen LED lighting industry chain, lamps and lanterns is more complex than traditional manufacturers, and number of the downstream of lamps and lanterns should pay the fee that suppliers, and will raise prices are designed or whatever lamps and lanterns, can grasp the same product differentiation and cost LED manufacturers chances. He also emphasize that traditional brand lamps and lanterns and diversification of extenics access line, is new or smaller LED lighting manufacturers have to transcend, once the size and style of lamps and lanterns, giant big price war will not live a small factory.
By 2010, household lighting market will appear what kind of situation? This is one of the many household lighting enterprise is studied and the prediction of the subject. To get a more accurate answers, we must from 2010 of the real estate market demand trend analysis, because of the real estate market boom or not directly related to the household building materials market changes. Every enterprise in competition with together, like a biosphere. |
